---
title: AppOne Blog | Chet Heughan (4)
description: Chet Heughan, president of AppOne, has over 30 years of experience in automotive and recreational lending, as well as software product management. Since joining AppOne in 2010, he has held various leadership roles spanning indirect lending, consumer lending, and dealer service positions. In his current role, he works diligently to bridge gaps between dealers and lenders in the automotive and recreational industries. (4)
---

[![AppOne\_Logo](https://blog.appone.net/hs-fs/hubfs/AppOne/AppOne_Logo.png?width=2023&height=468&name=AppOne_Logo.png "AppOne_Logo")](https://blog.appone.net)

- [AppOne Home](https://home.appone.net)
- [Solutions](https://home.appone.net/solutions/)
- [Partners](https://home.appone.net/partners)
- [News and Events](https://home.appone.net/resources/news-and-events)
- [Company](https://home.appone.net/company)

<https://blog.appone.net/using-lessons-from-the-past-to-attract-new-powersports-customers>

[Powersports](https://blog.appone.net/topic/powersports)

#### [Using Lessons from the Past to Attract New Powersports Customers](https://blog.appone.net/using-lessons-from-the-past-to-attract-new-powersports-customers)

October 6, 2021

<https://blog.appone.net/how-to-persuade-new-customers-to-dive-in-on-marine-ownership>

[Marine](https://blog.appone.net/topic/marine) [Marine Marketing](https://blog.appone.net/topic/marine-marketing)

#### [How to Persuade New Customers to Dive In on Marine Ownership](https://blog.appone.net/how-to-persuade-new-customers-to-dive-in-on-marine-ownership)

June 15, 2021

<https://blog.appone.net/want-an-in-with-millennials-pitch-rv-ownership-as-an-experience>

[RV](https://blog.appone.net/topic/rv)

#### [Want an “In” With Millennials? Pitch RV Ownership as an Experience](https://blog.appone.net/want-an-in-with-millennials-pitch-rv-ownership-as-an-experience)

June 1, 2021

<https://blog.appone.net/selling-motorcycles-to-millennials>

[Powersports](https://blog.appone.net/topic/powersports)

#### [Selling Motorcycles to Millennials](https://blog.appone.net/selling-motorcycles-to-millennials)

February 18, 2021

<https://blog.appone.net/are-you-marketing-your-rvs-effectively>

[RV](https://blog.appone.net/topic/rv)

#### [Are you Marketing your RVs Effectively?](https://blog.appone.net/are-you-marketing-your-rvs-effectively)

February 18, 2021

<https://blog.appone.net/what-makes-the-rv-market-attractive-for-lenders>

[RV](https://blog.appone.net/topic/rv)

#### [What Makes the RV Market Attractive?](https://blog.appone.net/what-makes-the-rv-market-attractive-for-lenders)

January 18, 2021

[Prev](https://blog.appone.net/author/chet-heughan/page/3) [1](https://blog.appone.net/author/chet-heughan/page/1) [2](https://blog.appone.net/author/chet-heughan/page/2) [3](https://blog.appone.net/author/chet-heughan/page/3) [4](https://blog.appone.net/author/chet-heughan/page/4) [Next](https://blog.appone.net/author/chet-heughan/page/5)

[![AppOne](https://blog.appone.net/hs-fs/hubfs/AppOne/AppOne_Logo_reduced.png?width=1517&height=351&name=AppOne_Logo_reduced.png "AppOne")](https://home.appone.net/)

© 2026 AppOne, Inc. All Rights Reserved

[Privacy Policy](https://home.appone.net/privacy-and-cookies-policy) | [Terms of Use](https://home.appone.net/terms-of-service)

[![](https://blog.appone.net/hubfs/ADD/Social/Social_Facebook.png)](https://www.facebook.com/people/AppOne/61557699343329/)

[![](https://blog.appone.net/hubfs/ADD/Social/Social_LinkedIn.png)](https://www.linkedin.com/company/appone-inc)